Wanna One's Kang Daniel is on the top of the brand reputation index for the eight time and that is for a reason!
His popularity in Korea is not to be proven anymore, and today his "Kang Daniel Effect" stroke again. The idol is currently endorsing 'Think Nature', a cosmetic brand that promotes the natural aspect of their products (body wash, shampoo, etc).
The brand started to sell sets of products with diaries on the 26th at 00:10 am.
The products got sold out in 6 hours. All the 9,680 prepared sets (and the 14,520 diaries) were sold out. He sold so many products in such a short time and that during night time in Korea. The prices of those sets were not that cheap neither. Surely, Kang Daniel is really super popular.
In the commercial of the brand, he looks charming and cute.
What do you think of his huge popularity?