Made In Korea Thursday: The YG Bear Character Named KRUNK
A long, long time ago, in the high towers of the YG palace, there lived a big blue badass bear named KRUNK.
Unless you’ve been living under a rock, you’ve probably known, seen or heard about YG’s swag-tastic mascot KRUNK. But do you know his whole story? Birthed by the YG design team in Seoul, South Korea, KRUNK is one of the most popular characters in our culture – both in K-Pop and out.
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For those of you who’re hearing of him for the first time to those who eat, sleep, and die with the YG Family – here’s the whole story behind YG’s favorite mascot, KRUNK.
Made In Korea: KRUNK, the YG Bear Mascot
This here be the one and only YG mascot, KRUNK!
KRUNK’s story begins as just one average blue bear hanging out by himself. As a frequent visitor of YG Entertainment, he decided to help out on a music video set on his off days. On the hectic studio set, the director was running around when he spotted the big blue bear. With one look he knew. And thus, the KRUNK found his forever fame and fortune.
The one and only music video was none other than YG’s soul sister, Lee Hi’s “IT’S OVER”. KRUNK made his debut through her music video, playing the opposite role of Lee Hi. As a big, cuddly boyfriend-bear with a swagger attitude, KRUNK soared to K-Pop starlight.
But really, Lee Hi and KRUNK in that MV… heart all around!!
Ever since then, Papa YG declared KRUNK as the official mascot of YG Entertainment. He was found wearing various YG artists’ outfits (ie. BIGBANG), as well as becoming the mascot to many of YG’s business ventures and partnerships (ie. YG’s Seoul Salon bar).
KRUNK’s fame was too large to contain. He opened up his very own blog, where you can find special art episodes of KRUNK’s daily life among other fun contents. Check out KRUNK’s stories on his blog!!
But KRUNK’s fame didn’t end online. YG opened up his very own pop up stores offline as well as his online store. You can find every little thing you didn’t think you needed with the faces of our adorable KRUNK! Pens, socks, passport holders, super shades, and so so much more. More and more KRUNK everywhere!
But wait… KRUNK is more than just everyday products and goods?! Did you know KRUNK has his own cafe in Japan? Not only that, KRUNK travels around! He’s seen at various concert venues as well as promotional events all around the world. Cray-mazing!
WE LIKE TO PARTY YEAH YEAH YEAH YEAH WE LIKE 2 PARTY!!
Get your KRUNK on social media! KRUNK’s got his own YouTube channel where he introduces his latest swag, his cooking skills, his YG music video reactions, and so much more. Add in his latest Instagram account, introducing his new phone app?! Watch out world -ain’t nobody stoppin’ KRUNK!
Way to go, KRUNK. You one extraordinary kind of a blue badass bear.