Whenever JYP Entertainment’s star girl group TWICE release a new single, it usually dominates the charts, and for quite a long time too. However, their recent comeback single ‘Feel Special’ has been surprisingly ranking below the top ten on the Melon charts, despite it being a song that really showcases each group members’ vocal strengths.
Other recent comeback singles such as ‘Yes or Yes’, or ‘FANCY’ killed it as it reached number one on the charts within the first twenty-four hours of its release.
And it’s understandable why netizens and ONCEs feel somewhat confused about the chart performance of ‘Feel Special’.
At the moment, the only plausible explanation that netizens have come up with is because the current month is highly competitive with artists who are known to dominate the charts during the fall season.
So perhaps it is related to a seasonal issue?
What do you think?