K-Pop culture has many facets, making it multi-layered and become much more than idols performing on stage. There's everything from fanchants to iconic dance challenges that contribute to the hype. Then there's also the special goods that fans receive with a purchased album that become special keepsakes and collectibles. Among these items are photocards which the K-Pop community has also learned how to create and produce. For photocard collectors, they look far and wide for their favorite idol's precious photocard. And if you wish to look on Korean forums, they have a special shortened slang word for it.

포카

Poca

Photocard

This stems from the word 포토카드, which takes the first letters of 포토 (photo) and 카드 (card). So the next time you're looking for photocards of your bias, try adding the word 포카 into your search and see what treasures you might find!

TREASURE have established themselves as an idol group worthy of endless praise. They're able to constantly sell out concert venues, put on spectacular performances on stage, and steal the hearts of fans through their loveable personalities. They are a multi-faceted group who have more than one shining star among their ranks. They truly live up to their name as complete gems in the K-Pop industry.

The idols have made a name for themselves as a group, becoming one cohesive unit both on and offstage. They're the complete package in more ways than one with each member being able to stand out on an individual level. One member who's been receiving a considerable amount of attention is one of the group's reliable leaders, TREASURE's JiHoon.

Along with co-leader, HyunSuk, JiHoon is able to bring the team together, making it possible to reach the level that they're currently at and continue to transform into a world-renowned idol group.

He's a valuable part to the YG boy group, producing his fair share of viral moments for not just the fandom, but the entire K-Pop community.

The Status Of TREASURE

TREASURE on X

Before diving into JiHoon as a person, let's talk about TREASURE as a group. The ten members have an iconic discography, releasing chart-topping hits like 'DARARI', 'JIKJIN', and 'BONA BONA'. With such addictive tracks, they've earned a total of of 2,657,383 monthly listeners on Spotify. Their official Instagram, YouTube, and TikTok account are similar in following, with their social media influence reaching 7 million, 7.45 million, and 7.5 million respectively. These are the numbers recorded as of April 16th, 2024 at 9:00 AM KST. This doesn't include the idol group's multiple X accounts, which together equal approximately 8.2 million.

Kpopmap

Of course, TREASURE cannot be measured by numbers alone, as they've also won multiple awards such as Rookie of the Year, Artist of the Year, and Worldwide Fans' Choice Top 10, among many others. Their most recent accolades come from ASEA 2024, as the idol group walked away with 3 separate awards from the event.

[#HI_TREASUREMAKER💎📸]

ASEA 2024
🏆ASEA THE BEST HIP-HOP
🏆ASEA THE BEST TOURING ARTIST
🏆ASEA PLATINUM WORLD WIDE

모두 트메 여러분들 덕분에
받을 수 있었습니다🥰

트메는 트레저 삶의 빛✨#TREASURE #트레저
🗓#240410 #ASEA2024#TREASUREinASEA2024 pic.twitter.com/gQUbjeVhdS

— TREASURE MAKER (@ygtreasuremaker) April 10, 2024

As a group, TREASURE have shown that they are able to command the spotlight, with each member contributing to the group's success. Their status as a prominent fourth generation group is undeniable with the stats to prove it.

JiHoon's Individual Skills

After going over TREASURE's effect as a group, we can now focus our attention on their trustworthy leader, JiHoon. The idol possesses sweet, honey-like vocals that can cover a myriad of different genres. From TREASURE's renowned dance tracks to more sentimental ballads, JiHoon can successfully pull them all off. His singing voice leaves a lasting impression that you'll end up thinking about all day long.

Vocals aside, JiHoon is truly a top tier performer, able to digest and execute the most difficult choreography out there. He's able to glide across the stage with little effort, able to effectively mesmerizes audiences, fans and non-fans alike. While at the beginning of his career, he had an incredibly adorable presence that had everyone smiling from ear to ear. But JiHoon has matured both personally and as an artist, being able to give such electrifying performances, befitting of an artist of his caliber. Even as he heads off stage, he remains as professional as ever, while also showing brief glimpses of enjoying the stage.

Outside of his work as an entertainer, JiHoon was casted as an MC for SBS' "Inkigayo". For a little over a year, Treasure Maker were able to see the idol weekly, hosting the music show, providing witty responses, and being the natural ball of sunshine that he is. He showcased particularly heartwarming chemistry with his fellow MCs, earning him even more fans in the process.

All of these skills combined helped JiHoon to shine even brighter than ever before. And as fans witnessed his continual growth, they couldn't be more proud of their hard-working and talented leader.

An Idol's Viral Effect

While JiHoon has always received attention from the fandom and viewers of SBS' "Inkigayo" during his time as MC, he's come into the spotlight once more through recent schedules.

The first being TREASURE's dating survival program, "Shining SOLO". From the skills he's acquired as an idol and his own personal upbringing, JiHoon captivated both the viewers and female participants. He was considerate, kindhearted, and a mood maker, quickly dispelling any awkwardness that might have entered TREASURE CASTLE. By the end of "Shining SOLO" Part 1 (spoiler alert!), he was one of the two members who received the coveted title of "Mr. TREASURE".

shining solo (part 1)'s resident chef + mr treasure (w asahi ❤️)!!! jihoonie you did well 🤍 i'm glad to know there are so many people who see and appreciate all of your charms and efforts<3
#빛나는SOLO #Shining_SOLO#JIHOON #지훈 #TREASURE #트레저 pic.twitter.com/sW5XeDVkGl

— 🌷✨ (@celestialspjh) April 1, 2024

There were various comments across social media praising JiHoon for the various charms he showcased over the course of the show.

YouTube Comment Section Screenshot

JiHoon went viral once again through his adorable interaction with Special MC Billlie's Tsuki at the ASEA 2024. After a brief chat and as Tsuki was getting ready to move on, JiHoon innocently asked, "Is that it?", causing the Special MC to become flustered.

we are now watching the “Jihoon Rizz” live at an award show 😩 pic.twitter.com/hSgzxSsEoy

— shan (@parkbeaus) April 10, 2024

Tsuki immediately apologized and the interview continued while the venue continued to smile and laugh at this hilarious moment. Even netizens couldn't stop reacting to the hilarious situation.

YouTube Comment Section Screenshot

These recent instances and past performances show that JiHoon is a natural born entertainer. He's a quick and witty thinker, has innate star qualities, and continues to remain humble through it all. With such a solid foundation and having constant improvement, JiHoon will surely continue to be a shining light, not only to Treasure Maker, but to the K-Pop community worldwide.

Have you been following TREASURE's JiHoon? What do you think about the idol?

The locals have discovered ATEEZ in Coachella, and it is blowing their minds!

In case you missed it, ATEEZ has made history, again, as the first-ever K-Pop idol boy group to perform at Coachella. While they have been on fans' dream Coachella lineup for a while now, nothing could have prepared ATINY, or any festivalgoer, for that matter, for the power-packed performance these boys were going to put up.

From filming their very first music video in the Sahara Desert to owning the "Sahara Stage" at Coachella, ATEEZ has come an incredibly long way and never has it been easy. Yet, when the 8 members of this outstanding boy group took the stage, they shone with a brilliant coalescence of polished confidence that you only see with veteran live performers and the refreshing exhilaration of young blood, creating the most memorable, full-throttle adrenaline rush of a performance you could imagine.

 

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A post shared by ATEEZ(에이티즈) (@ateez_official_)

Delivering in vocals, rap, dance, visuals, and vibe, ATEEZ were at the top of their game on the night of April 12, setting the stage on fire. They were oozing raw energy, intensity, allure, and power, almost as if in a trance, and their set just kept getting better.

ATEEZ's setlist for Coachella 2024 included some of their biggest hits - 'Say My Name', 'HALA HALA', 'Guerrilla (Rock Version)', 'Crazy Form', 'ROCKY', 'The Real', 'ARRIBA', 'DJANGO', 'BOUNCY (K‐HOT CHILLI PEPPERS)', and 'Wonderland (Rock Version)'.

As many ATINY expected, ATEEZ's popularity worldwide has skyrocketed since their Coachella performance as festivalgoers fell in love with the group. So, we pulled thousands of posts from all across the web and analyzed them to determine the overall sentiment of global netizens. Needless to say, the results were correctly predicted by ATINY and ATEEZ is at an all-time high with their career.

Check out what the numbers are saying!

ATEEZ At Coachella 2024

Before we get into our findings, there are three things you need to know about Coachella.

Coachella Valley Music and Arts Festival, commonly known as Coachella, is one of the largest and most famous music and arts festivals held annually in Indio, California, United States. Firstly, it is a live festival, and performances by artists are broadcast live all over the world. As it is a live festival, musicians are expected to perform live. ATEEZ performed entirely live at Coachella and their vocals were as stable as their dance was flawless.

Secondly, over the years, artists booked for Coachella have been picked on the basis of demonstrated experience and excellence in performing live. Of course, factors like popularity and following can get you a spot in the lineup, too, but for the most part, performing live is the first and foremost condition with the utmost importance. ATEEZ are dubbed "powerhouse performers" in the K-Pop industry, and they are very well known for creating the most iconic live stages, which is why they're at Coachella and they certainly did not disappoint on one of the world's biggest stages.

Lastly, the Coachella audience can and never will consist entirely of fans of a particular artist. This is to say that during ATEEZ's set, it was not just ATINY in the crowd. Music lovers from all over the world were in front of ATEEZ that evening, and ATEEZ managed to make their music resonate with a crowd that diverse, which is no easy feat.

.@ATEEZofficial hit 'em like Rocky

Tune in to the 2024 Livestream all weekend at https://t.co/j5uIbSOgaa pic.twitter.com/j7gY0zL7Mo

— Coachella (@coachella) April 13, 2024

Unlike concerts, where artists can communicate with their fans who love them and only them, at Coachella, you must connect with what is essentially a microcosm of the world's music-loving population, and you can never let that connection falter or fade away, even for a second. You have to command their attention, hold it, and give them one of the best performances that you can possibly conjure up.

Oftentimes, it is not even just about how good of an artist you are. What makes a Coachella performance memorable is how you make your audience feel. That is where ATEEZ played the ace card. Not only were people swooning over the members' visuals and raving about their talent, but it was the mood that ATEEZ created that sealed the deal, earning them new fans from all over the world.

At Coachella, we truly understood the meaning of "8 Makes 1 Team" because ATEEZ was one that night - an unstoppable force of nature dominating the desert.

Global Sentiment Analysis

Reviews started pouring in soon after ATEEZ's set, and it was clear that ATEEZ had made their impact, and far larger than they probably anticipated. According to Google Trends, interest in ATEEZ over time peaked on April 13, the day after ATEEZ's Coachella performance. This is noteworthy because this was the highest peak in ATEEZ's entire career since their debut and, as such, can be considered the highest point of success the group has ever reached.

Kpopmap

Such a jump in popularity is unprecedented and an ideal outcome of an event as grand as Coachella. It is an outstanding platform, which is why it is the perfect place to promote one's music to a wider audience. The fact that this promotion took effect so quickly and so positively is testimony to ATEEZ's impact.

According to a sentiment analysis we conducted, we saw an overwhelmingly positive response to ATEEZ at Coachella, peaking on April 13.

Kpopmap

ATEEZ's Instagram / Kpopmap

At the time of writing, 90.6% of netizens have a positive reaction to ATEEZ at Coachella, and many are looking for more information about the group from ATINY. From "the one who did the high note" (JongHo) to "the beautiful man" (YeoSang), netizens had various nicknames for the new artists they discovered, showering them with love. In addition, the hashtag #CHELLATEEZ used by fans, currently has a reach of close to 12 million!

Kpopmap

Accordingly, this increase in reach has also translated to a higher Instagram follower count, with ATEEZ gaining 18,155 followers over the weekend and 5,941 new Spotify listeners as of April 13. The group also surpassed 2.17 billion streams on Spotify!

ATEEZ are set to perform at Coachella 2024 again on April 19, and we're expecting a marvelous show once more. With the massive crowd the group pulled last weekend, we're sure it will multiply manifold this weekend.

Are you excited for #CHELLATEEZ 2.0? Tell us on X!