The Shilla Duty Free Shop is located inside the Shilla Seoul Hotel. The duty free shop offers over 500 brand-name products of perfume, cosmetics, clothes, bags, watches, and jewelry of various brands, all of which can be purchased at discounted prices. Simply take Line 3 to Dongguk University Station and get out at Exit 5. You will see the Shilla Hotel right in front of you. There is a shuttle bus that runs from the Shilla Hotel entrance to the Shilla Duty Free Shop. It is free and runs from 10:00 until 20:00. For more information call +82-2-2230-3662 (Korean and English services).



249, Dongho-ro, Jung-gu, Seoul[Google Map]



• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese)
• For more info: +82-1688-1110 (Korean only)



(Korean, English, Japanese, Chinese)





Dongguk Univ. Station (Seoul Subway Line 3), Exit 5.
- Go 110m forward, and go past the Jangchung Gym (장충체육관).
- Turn right, and go 60m forward to arrive at the Shilla Duty Free Shop.



Additional Info


Available Brands: 

Over 500 popular international brands including LOUIS VUITTON, CHANEL, and HERMES in addition to ginseng, amethysts, folk art, and other Korean specialty products.


tel: +82-1688-1110

zipcode: 04605

opendateshopping: July 1986

opentime: 09:30-21:00

restdateshopping: N/A (Open all year round)

restroom: Available

saleitem: Popular international brand names, imported products, souvenirs, and more.

scaleshopping: Total 4,958㎡
Imported goods 3,967㎡, Korean products 991㎡
* Second Floor: independent building

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