The 60th Baeksang Arts Awards, known as one of the most prestigious award shows in the Korean entertainment industry, has announced this year's nominations and netizens are not too happy.

The Baeksang Arts Awards are highly anticipated every year, as they recognize excellence in Korean film, television, and theatre. Not just artists but fans also look forward to this night, hoping for acknowledgment for their favorite works and actors. While it is not possible for everyone's favorite artist to receive a nod or take home an award, this year, the nominations have been causing quite the controversy all over the world.

Korean netizens and global fans are unanimously discontent with the 60th Baeksang Arts Awards nominations, especially in the TV category. So, this article and analysis focus exclusively on the controversy surrounding the TV nominations.

 

60th Baeksang Arts Awards Nominations - Sentiment Analysis

We pulled and analyzed posts from all over the internet, such as on X, Instagram, and NATE PANN, to understand this controversy and highlight fans' opinions, concerns, and protestations. What we noticed was that fans from all over the world, regardless of whether they are Korean or international, shared similar opinions on the nominations this time, particularly in regards to actors who were snubbed.

Before we get into our findings, let's take a brief look at the nominations that are causing the most contention with the 60th Baeksang Arts Awards. 

Categories under "TV" that are taking the most heat are "Best Actor" and "Best Actress".

In the "Best Actor (TV)" category, the nominations are Kim SooHyun for "Queen Of Tears", NamKoong Min for "My Dearest", Ryu SeungRyong for "Moving", Yoo YeonSeok for "A Bloody Lucky Day", and Yim SiWan for "Boyhood".

In the "Best Actress (TV)" category, we have Ra MiRan for "The Good Bad Mother", Ahn EunJin for "My Dearest", Uhm JungHwa for "Doctor Cha", Lee HaNee for "Knight Flower", and Lim JiYeon for "Lies Hidden In My Garden".

Rather than directly expressing disapproval of the nominated actors, fans are more upset with the actors and actresses who deserved nominations but were not named. You can check out our sentiment analysis chart below for more clarity.

As depicted in the chart, an overwhelming majority of netizens, constituting 78.7%, voiced dissatisfaction with the nominations. Conversely, only a marginal 5.8% displayed enthusiasm, while 15.5% remained neutral, neither impressed nor disappointed.

 

Criticism Of Selection Criteria

Netizens who showed a negative response raised questions about and criticism of the selection process, including doubts on whether the process was fair after all. The criteria used for nominations were brought into discussion alongside factors like viewership ratings and OTT ranking.

For those who might not know, the Baeksang Arts Awards nominees were chosen from K-Dramas that aired between April 1, 2023, and March 31, 2024. A K-Drama will have to have aired at least one-third of its episodes by March 31 to qualify for a nomination. That is why the ongoing K-Drama "Queen Of Tears" was considered for the 60th Baeksang Arts Awards.

However, many fans were not too fond of the fact that a K-Drama that hasn't even finished airing was chosen for a category, whereas actors from several popular and beloved K-Dramas were not.

As many netizens disagreed with the standards of the Baeksang Arts Awards by which nominees are decided, they renounced the credibility of the same.

 

Actors Who Deserved Nominations, According To Global Fans

Six names stood out among the numerous posts we analyzed - Kim JiWon, Kim TaeRi, Ji ChangWook, Lee DongWook, Park BoYoung, and Shin HaeSun.

Among them, Kim JiWon is the actress fans are advocating for the most, even more so because Kim SooHyun has been nominated for the "Best Actor" category, but Kim JiWon did not get a "Best Actress" nomination. Fans are quite upset and disconcerted about the reasoning behind such a decision when Kim JiWon, who is playing the title role of one of the most successful K-Dramas right now, has not been nominated.

Comparisons between the ratings of "Queen Of Tears" versus those of "Lies Hidden In My Garden", intended to highlight Kim JiWon's snub, were also drawn, although the argument was quickly shut down when other comments emphasized that the Baeksang Arts Awards does not present awards based on ratings as last year, Kim JiWon's own drama "My Liberation Notes" was nominated for "Best Drama" despite its considerably lower ratings. Both Son SukKu and Kim JiWon were also nominated for "Best Actor" and "Best Actress" respectively.

Another upsetting snub this year, according to fans, was that of Kim TaeRi, who delivered a spellbinding performance in "Revenant". Netizens are mentioning that if Kim TaeRi had been nominated, she would undoubtedly have taken the award home. However, it's a pity that her performance was overlooked.

Similarly, Park BoYoung was brought up in discussion, with many pointing out that Park BoYoung has consistently been snubbed by the Baeksang Arts Awards despite her excellent performances, such as in "Daily Dose Of Sunshine".

Shin HaeSun was also mentioned by several fans, who asserted that the actress' performance in "Welcome To Samdal-ri" was deserving of a nomination.

In response, some netizens who are neutral about the nominees mentioned that while it is true that there are other deserving candidates, the actresses who have been nominated are also incredible, and none of them can be replaced.

In the "Best Actor" category, netizens expressed the most frustration over Ji ChangWook and Lee DongWook being snubbed. Ji ChangWook, who impressed with his brilliant acting skills and range in the Disney+ K-Drama "The Worst Of Evil" and Lee DongWook, who made viewers fall in love with him all over again in "A Shop For Killers", also on Disney+, definitely deserved nominations, according to netizens. International netizens were most vocal about this exclusion.

Once again, there were opinions that these actors were outstanding in their respective roles but the current nominees simply cannot be replaced.

What do you think about the Baeksang Arts Awards nominations this year? Tell us on X!

The 60th Baeksang Arts Awards will be held on May 7, 2024 (Tue) at 5:00 PM KST in COEX Hall D, Seoul.

One thing that goes hand in hand with K-Pop are variety programs. With the help of these shows, both veterans and rookies have the opportunity to become better known to the public and earn a following outside of their music. Variety programs allow these artists to showcase their unique personalities, causing fans to fall deeper in love with their favorite stars.

However, one aspect that has remained a sensitive topic for both fans and idols is dating. Even under the premise of a dating program, these idols are put under a microscope and scrutinized over anything romantic. With the boon of dating shows in the past few years and the participation of idols, perception seems to be changing.

Idols being on a dating show isn't some foreign concept, nor was it born overnight. It's gone through its fair share of changes, culminating in both success and pushback from numerous fanbases.

 

The First Idol Dating Programs

One of the first dating reality shows that included K-Pop idols is the famous "We Got Married". Making its premiere in spring of 2008, it paired various celebrities and had them act as married couples. Some famous idol pairings include SHINee's TaeMin and Son NaEun, BTOB's Yook SungJae and Red Velvet's Joy, along with CNBLUE's Jung YongHwa and Girls' Generation's SeoHyun.

While it was well known by audiences and participants that this was a fake relationship, many became immersed into every single moment, as if they were getting a sneak peak of what these stars would be like if they were to actually date. The pairings produced such incredible chemistry, earning nicknames like the 'Goguma Couple' (YongHwa and SeoHyun) or the 'Bbyu Couple' (SungJae and Joy).

Another dating program with idols that surfaced in 2012 is tvN's "The Romantic and Idol". For its first season, it featured second and third generation idols in JiHyun (former 4Minute), AOA's HyeJeong, Jei (former FIESTAR), SeungAh (former Rainbow), Park HyungSik (ZE:A), GOT7's Jay B, 2PM's Jun.K, and MBLAQ's Mir. The group traveled to Jeju Island where they would stay for 4 days and 3 nights, get to know each other, and hopefully walk away being chosen at the end.

Then there's "SHINee's YunHaNam", featuring the SHINee members themselves. Through the show they proceeded to go on dates with older women, showcasing their charm as fresh-faced rookies in the scene. These programs were extremely fun and romantic, but also produced countless moments that made your entire body curl upwards in secondhand embarrassment.

 

Perception Of Idols Dating

To become an idol, one must dedicate countless hours of their life to honing their craft. They must reach a level of astounding dancing prowess, vocal stability, and outward charm to captivate the masses and become a chart-topping artist within the K-Pop industry. Of the many things that they can and cannot do, it's to date. This is due to the image of an idol and the fan culture within the industry.

However, with the modern globalization of K-Pop, sentiments toward idols dating have slowly started to change. It's becoming more and more evident that K-Pop stars are more than the vocal and dancing geniuses that regularly grace our screen. They're human just like everyone else, with fans slowly accepting the fact that these celebrities can go around, date, and find love too.

Slowly, but surely, idols have been starting to go out on a limb and have become participants in traditional dating programs, not under the premise of a simple variety program. Rather, they become vocal and sincere in their search for love. Some names include EuiJin (former A.CIAN & UNB) and soloist Sori who appeared on different seasons of Mnet's "Somebody", as well as DaHye (former BESTie) in the most recent "Transit Love 3".

While it was surprising to see K-Pop idols participate in these dating programs and actively look for a relationship, it portrays their human desire to be loved by someone else, outside of their beloved fans.

 

The Appearance Of A New Type Of Dating Reality

The beginning of March marked the start of a brand new dating reality program: TREASURE's "Shining SOLO". Where the idol dating programs of the past and ones idols participated in actually focused solely on romance, the series with TREASURE takes a different approach. The members go into the program with the intent of showcasing their various charms and capturing the hearts of the young women they meet. However, it ends not in a relationship, but one member being dubbed as "Mr. TREASURE", erring more on the side of a competition show.

It takes various components from traditional dating programs, while adding on its own spin to create a unique, never-before-seen experience for both the members and audiences watching at home. Prior to its premiere, however, it's worth noting that "Shining SOLO" did not receive a favorable response from netizens.

Upon its announcement, many were left scratching their heads with numerous responses asking if it's real or if anyone would dare to watch it. Even the international K-Pop community who is at times more open were having second thoughts on whether "Shining SOLO" should be something they watch or skip due to the pure nature of dating programs.

However, all the criticism aside, the idol "dating" show became a viral hit, with its first episode being its most watched at 7.7 million views on YouTube (as of April 9, 2024). The sincerity of the TREASURE members, their chemistry with the female participants, and their genuine reactions played a huge part in the program's worldwide success.

Even non-fans have been actively tuning in, falling for TREASURE's various charms. This could very well mark a new era of dating programs for idols. If geared under this lens, there's a fair chance that other groups could follow this model. In turn, they could capture the heart of netizens with their romantic tendencies. However, there's also the possibility that this may become a one-and-done type of occurrence. "Shining SOLO" puts idols in a new light, offering TREASURE the chance to openly experience what it's like to date, while still maintaining their idol image.

Whether or not more groups/companies will create their own "dating" program remains to be seen. However, after the success of "Shining SOLO", it can be a program millions look forward to.

What are your thoughts on K-Pop idols being on dating programs? Do you think they should follow the model of "Shining SOLO"?

Here are all the K-Drama ratings of March 2024.

 

Friday-Saturday-Sunday Ratings

Friday-Saturday-Sunday K-Dramas’ ratings are back!

"The Escape of the Seven: Resurrection" started on SBS on March 29th.

"Wonderful World" ratings increased and the drama reached 11.4% with its 9th episode which is one of the best ratings of MBC since 2020.

"Queen of Tears" ratings increased and reached 16.1% which is one of the best ratings of tvN.

"Beauty and Mr. Romantic" ratings were quite similar overall to last week.

"Hide" (Coupang Play web drama) ratings increased from last week.

"The Escape of the Seven: Resurrection" started and its ratings decreased on its second day.

 

Wednesday-Thursday Ratings

Wednesday-Thursday K-Dramas’ ratings are back!

There is currently no Wednesday-Thursday K-Dramas airing.

 

Monday-Tuesday Ratings

Monday-Tuesday K-Dramas’ ratings are back!

"Wedding Impossible" ratings decreased from last week.

"Nothing Uncovered" (Monday drama) ratings decreased.

 

Friday-Saturday-Sunday Ratings

Friday-Saturday-Sunday K-Dramas’ ratings are back!

"Beauty and Mr. Romantic", the new KBS weekend drama starring Ji HyunWoo and Im SooHyang started on March 23. "The Escape of the Seven: Resurrection" will start on SBS on March 29th.

"Hide" with Lee BoYoung and Lee MooSaeng is a Coupang Play web drama airing on JTBC as well.

"Flex X Cop" ended with 9.3%. The drama started at 5.7% and reached its best-ever ratings at 11.0% (8th episode).

"Wonderful World" ratings decreased. For information, the drama reached 9.9% with its 5th episode (March 15th) which is one of the best ratings of MBC since 2020.

"Queen of Tears" ratings increased and reached 14.1% which is one of the best ratings of tvN.

"Beauty and Mr. Romantic" started and its ratings increased on its second day.

"Hide" (Coupang Play web drama) started with around 4%.

 

Wednesday-Thursday Ratings

Wednesday-Thursday K-Dramas’ ratings are back!

There is currently no Wednesday-Thursday K-Dramas airing.

 

Monday-Tuesday Ratings

Monday-Tuesday K-Dramas’ ratings are back!

"Nothing Uncovered" with Kim HaNeul, Yeon WooJin, and Jang SeungJo started on KBS.

"Wedding Impossible" ratings decreased from last week.

"Nothing Uncovered" started and its ratings decreased on its second day.

 

Friday-Saturday-Sunday Ratings

Friday-Saturday-Sunday K-Dramas’ ratings are back!

"Beauty and Mr. Romantic" is the next KBS weekend drama starring Ji HyunWoo and Im SooHyang to start on March 23. "The Escape of the Seven: Resurrection" will start on SBS on March 29th.

"Live Your Own Life" ended with 22.0%. Its ratings were quite similar to last week.

"Man and Woman" ended with 0.2%.

"Doctor Slump" ended and ratings were higher than last week. For information, the dramas reached 8.2% which is one of JTBC highest K-Drama ratings with its 10th episode and ended with 6.5%.

"Flex X Cop" ratings were lower than last week.

"Wonderful World" ratings significantly increased and reached 9.9% which is one of the best ratings of MBC since 2020.

"Queen of Tears" ratings doubled from last week and reached 13.0% which is one of the best ratings of tvN.

 

Wednesday-Thursday Ratings

Wednesday-Thursday K-Dramas’ ratings are back!

There is currently no Wednesday-Thursday K-Dramas airing.

 

Monday-Tuesday Ratings

Monday-Tuesday K-Dramas’ ratings are back!

On March 18th, "Let's Get Caught by the Neck" with Kim HaNeul, Yeon WooJin, and Jang SeungJo will start on KBS.

"Wedding Impossible" ratings decreased from last week.

 

Friday-Saturday-Sunday Ratings

Friday-Saturday-Sunday K-Dramas’ ratings are back!

The awaited drama "Queen of Tears" starring Kim SooHyun and Kim JiWon started on tvN.

"Live Your Own Life" reached its best-ever ratings with 22.1% once again.

"Man and Woman" ratings increased from last week.

"Doctor Slump" ratings decreased from last week. For information, the dramas reach 8.2% which is one of JTBC highest K-Drama ratings with its 10th episode.

"Korea–Khitan War" ended and reached one of KBS best ratings since 2020 with 13.8% on its final episode (excluding weekend dramas).

"Flex X Cop" ratings were higher than last week.

"Wonderful World" ratings significantly increased and reached 8.0% which is one of the best ratings of MBC since 2020.

"Queen of Tears" started and rating significantly increased with its second episode.

 

Wednesday-Thursday Ratings

Wednesday-Thursday K-Dramas’ ratings are back!

"Queen Of Divorce" ended with its highest ratings this week. For information, the drama started at 3.3%.

 

Monday-Tuesday Ratings

Monday-Tuesday K-Dramas’ ratings are back!

On March 18th, "Let's Get Caught by the Neck" with Kim HaNeul, Yeon WooJin, and Jang SeungJo will start on KBS.

"Wedding Impossible" ratings were similar to last week overall.

 

Friday-Saturday-Sunday Ratings

Friday-Saturday-Sunday K-Dramas’ ratings are back!

"Wonderful World" started on MBC with Kim NamJoo and ASTRO's Cha EunWoo.

On March 9th, the awaited drama "Queen of Tears" starring Kim SooHyun and Kim JiWon will start on tvN.

"Live Your Own Life" reached its best-ever ratings with 22.1%.

"Captivating the King" ended this week and ratings were higher than last week. It reached its best-ever ratings with its final episode at 7.8%. The drama started at 4.0%.

"Man and Woman" ratings decreased from last week.

"Doctor Slump" ratings decreased from last week. For information, the dramas reach 8.2% which is one of JTBC highest K-Drama ratings with its 10th episode.

"Korea–Khitan War" reached one of KBS best ratings since 2020 with 12.9% on its 30th episode (excluding weekend dramas).

"Flex X Cop" ratings were lower than last week.

"Wonderful World" started and its ratings increased on its second day.