A Look At 14 Of NewJeans' Brand Deals So Far That Prove The Group's Influence Not Even One Year Into Their Debut

Have you noticed the amount of brand deals NewJeans have secured not even one year into their debut? Read all about them here.

Kay Sesoko, Kpopmap Editor
4 min to read · Published : Mar 31, 2023

Nike

NewJeans is the K-Pop girl group that has been taking over the K-Pop scene since its debut in July 2022. The group has reached a numerous amount of milestones already despite not having been active for a year yet. One of their biggest achievements is the number of brand deals that they've secured already. As of the end of March 2023, the group has secured a whopping number of brand deals - well over 20+ so far (that we can think of)! It's an incredible achievement!

These brand deals include brand ambassadorship, collaborations, and more. We'll take a look at some of them today!

If you're curious about the impact of K-Pop idols as brand ambassadors, check out this article.

The Impact Of K-Pop Idols As Brand Ambassadors: Uncovering Fan Opinions On Idols As Brand RepresentativesKPOP STORIES Mar 30, 2023

Back to NewJeans' brand deals!

Note: This list is in random order.

NewJeans Individual Brand Deals

1. Global Ambassador of Gucci - Hanni

Gucci

2. Global Ambassador of Giorgio Armani - Hanni

Giorgio Armani

This includes Armani Beauty.*

3. Global Ambassador of Burberry - Danielle

VOGUE

4. Brand Ambassador of YSL Beauty - Danielle

VOGUE

5. Brand Ambassador of Louis Vuitton - HyeIn

Louis Vuitton

6. Brand Ambassador of Chanel - MinJi

ELLE

This includes Chanel Beauty and Chanel Jewelry.*

NewJeans Group Brand Deals

1. Global Ambassador of MUSINSA

MUSINSA

2. Global Ambassador of Levi's

Levi's

3. Brand Ambassador of Seoul City

Seoul City's Instagram

4. Campaign Models for Nike

Nike

5. Models for ShinHan Bank

ShinHan Bank

6. Collaboration with McDonald's Korea

McDonald's

7. Collaboration with Apple

NewJeans' Twitter

8. Global Ambassadors for Coca-Cola

Coca-Cola

Other brand deals that the group has secured so far include as the global ambassadors of LG, the global promoters of Seoul Fashion Week, models for SK Telecom, brand ambassadors of OLENS, models for Megapass, muses for CARIN, models for the 5252 BY O!OiO!Oi COLLECTION, collaboration with The PinkFong Company, collaboration with IICOMBINED, collaboration with the Korea Craft & Design Foundation, etc. The list goes on and on.

The group has also done various advertisements with the above brands and other brands. They've done collaborations for a lot of things from collaborative hanji (traditional Korean paper) to unique desserts and everything in between. Not to mention their numerous magazine photoshoots with top publications like VOGUE, ELLE, W, GQ, and more.

There's something immense about this group's talent that is also proving their influence and brand power. The girls should be super proud of themselves for all of their hard work.

We can't wait to see more of what this group achieves in the future!

What do you think of NewJeans' brand deals? Let us know your thoughts in the comments.

Rookie Spotlight: NewJeans, The Girl Group Who Are Reaching New Heights A Milestone A MinuteKPOP STORIES Jan 21, 2023

QUIZ: Which NewJeans Member Would Be Your Bestie?QUIZ Dec 26, 2022

NewJeans

HEART TOP 100

27K+

Press unlimited hearts and cheer for the artist!

Comments

Inline Feedbacks

View all comments

KPOP STORIES

Your 101 On Styling Like NewJeans Members

NewJeans have the coolest fashion and here's how you can too!

Kianna, Staff Writer
3 min to read · Published : Apr 17, 2024

Your 101 On Styling Like NewJeans Members

Melon Magazine

K-Pop fashion is trendy among many fans. People love to see the latest trends within their favorite groups and recreate their iconic outfits. Certain groups especially stick out regarding fashion in the K-Pop industry. Recently, NewJeans has been a staple in respect to trendy fashion and iconic looks.

NewJeans fashion focuses on vibrant colors, preppy clothes, and bringing back the Y2K trend in K-Pop, an early 2000s staple in the fashion world. Straight from their debut, the 5-member girl group made heads turn because of their stylish clothes. When it comes to fashion, NewJeans knows how to look good. If you want to dress like the girl group and keep up with the latest fashion trends, this article is for you! Here are some things that will give you that NewJeans look and have you upgrading your wardrobe.

HYBE Labels

Y2K + Vibrant Colors = NewJeans

If you want to nail the NewJeans look, there are two words that you should follow. Y2K and colors. NewJeans love wearing early 2000s fashion and it's one of their signature looks for comebacks. Not only that, their colors for concepts are usually bright, vibrant hues of blue, pink, green, and many more! Some staples of the Y2K brand are crop tops, pleated skirts, and of course, colorful accessories. Pairing up a neon pink skirt with a stylish pair of rings and necklaces will set you on your way to styling like NewJeans!

HYBE Labels

Subtle Makeup Is The Way To Go

NewJeans love to rock many makeup looks but their most iconic look is their soft, natural makeup looks. The girls are a huge fan of subtle eyeshadow and lots of blush. If you want to emulate their makeup looks, try to stick with colors that aren't too bold. Pink, brown, and coral eyeshadow will complete your fashion look, focusing on covering mostly your cheeks and eye areas with the colors. If you want to change it up a bit, adding a small makeup jewel next to your eye will have you looking like a NewJeans member!

HYBE Labels

Accessories Add More Flare To Your Look

Makeup and your outfit are important but to nail the NewJeans look, you need to add some accessories to your wardrobe! You can pair a cute white top and baggy jeans together but what sells it is the hat you chose to complete the look or even something small, like a belt. To no surprise, NewJeans are a fan of bunny-styled accessories and bows in their looks. One of the unforgettable accessories they wore was their bunny backpacks for their single 'OMG'. If you can find some bunny-themed accessories or a colorful necklace, it'll elevate your look and make your whole outfit stand out.

HYBE Labels

Don't Forget Your Hairstyle

Don't forget to style your hair! Hair is important to your outfit and you can be extremely creative with it. NewJeans are a huge fan of two particular styles, hair up and hair down. Regardless if it's a high ponytail or their long hair down, the girls love these looks for their fashion. Sometimes they love to give us a unique look such as HaeRin's unforgettable cat ear hairstyle in photoshoots and comebacks. If you combine a colorful outfit, cute accessories, soft makeup, and a high ponytail, congrats! You've got the NewJeans style down!

HYBE Labels

NewJeans

HEART TOP 100

27K+

Press unlimited hearts and cheer for the artist!

KPOP STORIES

How To Start K-Pop Focused Content Creation

If you want to be the next big creator in the K-Pop world, here's how!

Kianna, Staff Writer
3 min to read · Published : Mar 19, 2024

How To Start K-Pop Focused Content Creation

VERIVERY's Official Twitter

The K-Pop world is not only filled with many celebrities and groups, it's filled with many fans too! K-Pop fans are extremely passionate individuals and they are the backbones of many groups in the industry today. Many people want to share their love of K-Pop to the world. Thanks to a developing society, technology has made it possible for many fans to share their love of K-Pop with the world! With the rise of social media channels and K-Pop around the world, content creators have taken the stage!

If you want to be the next big content creator in the K-Pop world but don't know where to start, we're here to help! Here are some things you need to do if you want to start K-Pop-focused content creation.

1. Make Sure You Pick Your Niche And Research!

The world of K-Pop content creation is very unique and complex. Thousands of channels focus on their niche and before you start, you should decide what yours is! Content creation is not linear and you have many options for your pick. Are you more talkative and people consider you the comedian in your friend group? A reaction channel might be a good fit for you. Do you love all things fashion, have a closet full of endless clothes, and have a makeup collection that would make anyone jealous? Your name is written on a channel focusing on recreating K-Pop idols' makeup looks and outfits. Whatever you decide to choose, it's important that you choose something perfect for you and you research what it's all about. There are other content creators you can gain inspiration from or see how they rose to popularity in the K-Pop community. Once you figure out your forte, you're already one step closer to being an amazing content creator! Your niche could even allow you opportunities to meet K-Pop groups, dance with them, or receive products from different brands and companies.

@kazrolina

finally edited my clips 😛 #kpoplux #enhypen #ateez #stayc #ive #shinee #xikers #cravity #engene #atiny #swith #dive #kpop #kpopluxmadrid #kpopconcert

♬ original sound - kaz ☆

2. Pick Your Channels And Plan Your Posts

With the rise of social media, there isn't just one channel that you could choose to create. TikTok, YouTube, Instagram, and more, the options are endless for your content creation dreams. If you are not a fan of long-form content and videos, you could choose Instagram or Twitter for your posts. If you enjoy the thrill of editing and talking to a camera, TikTok or YouTube could be a better fit. Once you have your channels figured out, planning what you want to post and when to post will help keep you organized. If you're more spontaneous, you could have things recorded and just save them in your draft whenever you're ready to post them.

3. Don't Be Shy, Post What You Make!

NewJeans may be 'Super Shy' but that doesn't mean you have to be! It can be scary to start content creation. Many eyes will be on you and you may expect some videos to perform a certain way and then get the opposite effect, Regardless, be proud of what you post and make it a habit to create the best content that you can. Your possibilities are endless! The soloist AleXa was just a simple K-Pop fan who loved to post her dances and now she is a well-known soloist in the industry! Whatever your focus is, you could be the new big face in the K-Pop content creation community!